The price of the Basic Attention Token has changed by 1.63%. Basic Attention Token is listed under the symbol BAT, and one can buy it from exchanges like Gate, Yobit, Binance, DDEX, Ethfinex. 

Brendan Eich, when asked about why he will make a browser that competes with Mozilla, stated, “Mozilla is not innovating as we are, perhaps because their dependence on Google search revenue ties their hands.”

Brian Bondy stated, “Brave as a company never gets your data, so we can never share your data. We’re also open source and can be audited at any time.”

If brave will grow at the current pace, it will evolve to become a major corporation from being a small niche now. Brave would get “Too Big.”

The developers of Basic Attention Token are planning to launch and implement the Interplanetary File System (IPFS), a cutting edge approach in decentralization. They are working towards a secure method of browsing.  The team has been discussing its plans to release its own Brave Virtual Private Network (VPN).  The upcoming release of Brave’s Software Development Kit (SDK) is the most awaited.

Basic Attention Token is about blockchain-based digital advertising — most investors who use Basic Attention token download Brave.  The Brave browser blocks the ads and trackers, which slow down and invade the privacy of users.  This browser provides for three times faster browsing speeds. Brave for mobile comes with a built-in ad blocker and therefore prevents tracking and provides absolute security protection providing for excellent battery performance and optimized data.

Token Economics for BAT considers token velocity.  They claim that the token speed regulates the token exchange rate.  BAT is for users, publishers, and advertisers, and is focused on preventing abuse of users, save advertisers from loss, prevent publishers from getting hurt in their business attempts.

The brave browser anonymously monitors under attention, and users are rewarded with BATs for their attention. Advertisers achieve improved ROI, better targeting, and reduced fraud.  Publishers get BATs based on the user’s attention, and the revenue of advertisers increases as inefficiencies decreases.

The attention of users is measured by users view ads and by using the content in the browser during real-time.  The attention value for each ad will be calculated, and ads are matched with customer interests by making use of local machine learning algorithms and therefore delivering relevant advertisements to users. With publishers and advertisers, Brave will be working in the way of establishing best practices for judging the user attention. It is about more privacy and less fraud.