BAT claims to be the crypto asset for the new Internet economy based on blockchain-based digital advertising.

Basic Attention Token recently expressed, “We’ve been busy since we shared the BAT Roadmap 2.0 in February. Check out the latest updates regarding the Brave Wallet, the DEX aggregator, Themis, partnerships, and our BAT Community.”

Someone asked, what does it mean to “Set up a BAT ambassador program to increase awareness about the utility of BAT.”? The reply was:  Will we be having a new program for promoting BAT?

For clarity, Brave is on a mission to fix the web by providing users with a safer, faster and better browsing experience while improving on their support for content creators by using attention-based ecosystem of rewards.

At Brave, they claim that they are looking to make crypto usable and DeFi accessible for everyone.  They have previously published BAT Roadmap 2.0 in February 2021 and ever since they have made a lot of progress. 

Brave Wallet has:  Finalized internal spec for the wallet; Created native HD wallet keyring for Ethereum and Bitcoin support; Started developing Brave native crypto wallet UI for Desktop, Android, and iOS; Created a native in-page provider (window.ethereum) which does not require an extension; Created native ETH JSON RPC API support; Implemented RLP encoding and other utilities for encoding Ethereum transactions;

Also there is a feature, which makes it possible for users to track the work as it gets implemented for the wallet.

The company Brave is built by a team of privacy focused, performance oriented pioneers of the web, which also includes the inventor of JavaScript and co-founder of Mozilla.

The Brave browser is significant for BAT as it is the first client and proving ground for BAT.  The BAT utility first established in Brave in October 2017.  Also, ever since, Brave has grown to more than 25 million Monthly Active Users (MAU), and with more than 8 million Daily Active Users (DAU). They are expecting to grow to 50 million MAU and 17 million DAU.

It is well known that BAT already has tremendous utility. There are more than 3.8M Monthly Transacting Users who have used BAT tokens in the platform.  There are more than 13M Brave/BAT rewards and wallets, which are created to date.

Also, BAT utility has already expanded beyond their Brave Rewards with BAT being among the first assets which are supported as collateral by MakerDAO, Compound, and other leading DeFi protocols.

Now, they are looking to capitalize on their user base.  They are also trying to capitalize on the success they have had with BAT adoption.  Thus, they are focusing on making crypto and decentralized finance (DeFi) accessible and useful for everyone.