The Currency analytics
By Jean-Luc Maracon
The head of Bitstack takes the offensive. Alexandre Roubaud appears on the 18/19 to discuss his company's struggles and what they're working on behind the scenes.
Bitstack is a platform that manages digital assets, and Roubaud clearly states that the market is becoming increasingly tough.
Authorities are increasing controls on crypto transactions, complicating Bitstack's daily operations.
On the security front, Bitstack is going all out. Roubaud emphasizes, "Protecting users' assets is our number one priority.
Then there's the competition. Other platforms want their share of the crypto pie, and Bitstack must stand out.
International expansion is also complicated.
Bitstack wants to expand in Europe, but each country has its own rules. Roubaud says a tailored strategy is needed for each market.
A major update is coming by the end of the year. Roubaud announces it but remains vague on the content. No further comments for now, just that it will be important for the future.
Strategic partnerships are progressing well. Roubaud reveals that Bitstack has been in talks with several financial institutions since January 2026.
User education is becoming a priority. The head of Bitstack is launching a series of webinars planned for March 2026.
On the financing side, Bitstack has done well. In January 2026, they managed to raise 15 million euros in a funding round.
The next international cryptocurrency conference in April 2026, Bitstack will be there. Roubaud says it's an opportunity to showcase their innovations and forge new partnerships.
A pilot rewards program is launching at the end of February 2026. Bitstack wants to encourage engagement by offering exclusive benefits to active users on the platform.
The partnership with a French tech startup, announced on February 3, 2026, will transform the user experience.
Paris will host a special event in June 2026. Bitstack is organizing a meeting with industry experts to discuss innovations in financial technologies.