Bitcoin News

Story: Méliuz Becomes Brazil’s First Bitcoin Treasury Firm

By Steven Anderson

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Brazilian fintech company Méliuz has officially entered the crypto spotlight by becoming the country’s first publicly traded firm to adopt a Bitcoin treasury strategy.

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After receiving overwhelming shareholder approval, Méliuz confirmed the acquisition of 274.52 BTC, valued at around $28.4 million.

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Méliuz’s Executive Chairman, Israel Salmen, described the move as a landmark decision, calling it a “historic day” for both the company and Brazil’s financial landscape.

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The company revealed that its Bitcoin investments were made at an average price of $103,604 per coin.

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Since implementing its Bitcoin treasury strategy in March, Méliuz has seen a dramatic increase in its stock price, rising by 116% from $0.68 to $1.47.

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However, while Méliuz has taken the lead in Brazil, it’s not yet the largest Bitcoin holder among Latin America’s corporate entities.

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The development of Méliuz’s crypto strategy comes amid a wave of global crypto adoption. In the United States, major cities like New York are renewing efforts to become digital…

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These international moves suggest that the race for crypto leadership is intensifying. As more countries and corporations embrace Bitcoin as both a treasury asset and a growth…

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For Méliuz, the decision to integrate Bitcoin into its financial foundation may mark just the beginning of a larger transformation.

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