Bitcoin News

Story: Michael Saylor’s Bitcoin Strategy Does Not ‘Move the Price,’ Says Corporate Treasurer

By Steven Anderson

1 / 15

How Strategy Buys Without Moving the Market. Market participants often speculate that Strategy’s large Bitcoin buys provide bullish pressure,…

2 / 15

A Relentless Accumulation Strategy. Since it began accumulating in 2020, Strategy has consistently added to its Bitcoin reserves…

3 / 15

Why Traders Watch Strategy Closely. Despite Jajodia’s insistence that the firm does not move the price, the market still reacts…

4 / 15

The Bigger Picture. Jajodia’s comments highlight the balance between responsible accumulation and market perception.

5 / 15

Michael Saylor’s Bitcoin accumulation strategy has long fascinated traders, investors, and critics alike.

6 / 15

Speaking on the Coin Stories podcast with Natalie Brunell, Strategy’s corporate treasurer and head of investor relations, Shirish Jajodia, clarified how the company executes its…

7 / 15

“The way we buy Bitcoin is we do not move the price of the Bitcoin,” Jajodia said. “We manage our buys in a way that we are kind of some proportion of the market liquidity.

8 / 15

This approach, he explained, is key to ensuring that the firm can steadily accumulate without sparking volatility or distorting market dynamics.

9 / 15

The company typically utilizes Over-the-Counter (OTC) desks, which allow large transactions to be executed privately rather than through public exchange order books.

10 / 15

“We’re actually buying Bitcoin around the clock. Almost every day, every hour, every second we are in the market,” Jajodia revealed.

11 / 15

Interestingly, he added that the strategy is flexible. “If it is going down, we can take the opportunity to move faster,” he noted, suggesting the firm sometimes accelerates…

12 / 15

Although traders often expect a rally whenever Saylor reveals a purchase, historical price action shows mixed outcomes.

13 / 15

On Nov. 25, 2024, Strategy revealed it had acquired 55,000 BTC for $5.4 billion between Nov. 18 and 24 at an average price of $97,862.

14 / 15

By contrast, on July 29, 2025, the company purchased 21,021 BTC for $2.46 billion. Within four days, however, Bitcoin fell nearly 4%, slipping to $113,320 by Aug. 2.

15 / 15

This inconsistency suggests that while Strategy’s reveal may boost sentiment, its actual transactions are structured to minimize immediate market disruption.

The Currency Analytics

Want the full story?