Metaplanet, a prominent Japanese investment firm, has recently expanded its Bitcoin holdings by purchasing an additional 150 BTC for $12.6 million, bringing its total holdings to 3,350 BTC. The acquisition is part of a broader strategy to significantly increase its Bitcoin reserves in 2025, with a target of 10,000 BTC by the end of the year and 21,000 BTC by 2026. If Metaplanet reaches these ambitious goals, it would control around 1% of the total Bitcoin supply, solidifying its position as one of the largest institutional holders of the cryptocurrency globally.

Recent Bitcoin Purchases

Metaplanet’s latest purchase was made at an average price of $83,801 per Bitcoin, according to a statement released on March 24, 2025. This new purchase adds to the firm’s already substantial Bitcoin portfolio, which now has a total acquisition cost of $278.8 million, averaging $83,224 per BTC. Metaplanet tracks the performance of its Bitcoin holdings using a metric called BTC Yield, which measures the growth of its Bitcoin relative to the fully diluted shares. The firm reported an impressive 309.8% surge in this metric during the last quarter of 2024, and as of Q1 2025, it has reached 68.3%.

In addition to buying Bitcoin directly, Metaplanet has been financing its acquisitions through stock acquisition rights via EVO FUND and zero-interest bonds. In March 2025, it redeemed ¥2 billion ($12.8 million) in bonds ahead of schedule and issued another ¥2 billion in new bonds. These funds have enabled the company to acquire substantial amounts of Bitcoin over the past few weeks, including 156 BTC on March 3, 497 BTC on March 5, 162 BTC on March 12, and 150 BTC on March 18. This strategy of raising funds through bonds and other financial instruments is a key part of Metaplanet’s ongoing Bitcoin acquisition plan.

Ambitious Acquisition Goals

Metaplanet’s Bitcoin acquisition strategy is both aggressive and long-term. The firm is targeting 10,000 BTC by the end of 2025, with plans to reach 21,000 BTC by 2026. Achieving these goals would make Metaplanet one of the largest institutional holders of Bitcoin worldwide. The firm’s ultimate aim is to hold 1% of the total Bitcoin supply, a significant milestone in the crypto industry. By setting such ambitious targets, Metaplanet is positioning itself as a major player in the Bitcoin market, with plans to influence the cryptocurrency’s broader adoption.

Positive Market Reaction and Company Milestones

The news of Metaplanet’s most recent Bitcoin purchase has been well-received by the market. According to Google Finance, Metaplanet’s stock saw a 6.98% increase over the past 24 hours, trading at ¥5,060. This growth comes amid the firm’s efforts to increase its influence in the crypto sector. In fact, Metaplanet has become Asia’s largest publicly listed Bitcoin holder and ranks among the top 10 publicly listed Bitcoin holders globally, a significant achievement for the company.

Additionally, Metaplanet declared the formation of an advisory board, with Eric Trump appointed as the first member. Although the specific details of Trump’s role remain unclear, CEO Simon Gerovich emphasized that the board would consist of influential figures committed to advancing Bitcoin adoption. This move signals Metaplanet’s intention to build strategic partnerships and further strengthen its position in the Bitcoin ecosystem.

Japan’s Evolving Crypto Regulations

Metaplanet’s growth also coincides with Japan’s evolving stance on cryptocurrency regulation. On March 6, 2025, Japan’s Liberal Democratic Party (LDP) proposed a reduction in the country’s crypto capital gains tax rate from 55% to 20%, a significant cut that could spur further institutional interest in digital assets. The proposal also aims to classify cryptocurrency as a distinct asset class, separate from securities, under the Financial Instruments and Exchange Act. This shift in regulatory stance could provide further momentum for Metaplanet’s expansion plans, positioning Japan as a more favorable environment for crypto investment.

Conclusion

Metaplanet’s aggressive Bitcoin acquisition strategy, along with its expanding influence in the global market, positions the firm for significant growth in the coming years. With Japan’s favorable regulatory changes and Metaplanet’s ambitious targets for Bitcoin holdings, the company is well on its way to becoming a leading player in the crypto investment space.