Community Trust ScoreVerified
DigitalX, Australia’s only ASX-listed crypto asset manager, has expanded its Bitcoin holdings once again—this time acquiring 74.7 BTC for $8.8 million. The latest purchase comes amid growing corporate adoption of Bitcoin as a treasury asset, with DigitalX positioning itself among the top institutional players betting big on the leading cryptocurrency.
The acquisition, announced Tuesday, was made at an average price of $117,293 per BTC and brings the firm’s total Bitcoin holdings to just under 500 BTC—specifically 499.8 BTC—valued at approximately $91.3 million.
Out of this total, 306.8 BTC are held directly by the company, while the remaining 193 BTC are part of the DigitalX Bitcoin ETF. With this latest addition, DigitalX’s crypto treasury has now exceeded the $100 million mark, strengthening its reputation as a Bitcoin-forward institution.
This strategic move is part of a broader plan by DigitalX to make Bitcoin the cornerstone of its corporate treasury. Earlier this month, the firm had acquired 57.5 BTC, further proving its commitment to steadily building its position in the asset.
Part of a Larger Bitcoin Treasury Trend
DigitalX’s approach follows a trend kickstarted by American software company MicroStrategy—now renamed Strategy—under the leadership of Michael Saylor. Strategy began accumulating Bitcoin in 2020 and currently holds over 597,000 BTC, making it the largest corporate holder of Bitcoin in the world.
More recently, Japan-based Metaplanet has adopted a similar playbook, earning the nickname “Asia’s MicroStrategy” after allocating significant resources to Bitcoin. The company has funded its purchases through equity raises and plans for future debt issuance, mirroring MicroStrategy’s aggressive Bitcoin strategy.
DigitalX appears to be following a similar model. Earlier this month, the company raised $13.5 million (A$20.7 million) from a consortium of digital asset investors including Animoca Brands, UTXO Management, and ParaFi Capital. Of the total, $12.8 million was earmarked specifically for Bitcoin purchases, while the remaining amount will support operations and growth initiatives.
This round of funding also helped the firm establish a new strategic advisory board featuring notable Web3 figures like Yat Siu of Animoca Brands and blockchain advisor Hervé Larren.
“Bitcoin Is the King,” Says Chairman
Leigh Travers, DigitalX’s non-executive chairman and director of Capital Markets at Animoca Brands, reaffirmed the company’s singular focus on Bitcoin. Speaking to Decrypt, he said, “Our strategy is simple: acquire and hold Bitcoin as our primary treasury reserve asset. We’ll continue accumulating this year and beyond.”
Travers also made it clear that DigitalX has no intention of diversifying into other cryptocurrencies. “Bitcoin is the king,” he stated. “Ethereum and other altcoins, which function as digital oil or utility tokens, are competing with many other platforms. We want DigitalX to be around in 10 years with a growth pathway that has high certainty.”
This conservative yet focused stance reflects a growing sentiment among institutional investors who view Bitcoin as a form of “digital gold”—a reliable store of value in uncertain economic times.
Global Momentum Behind Bitcoin Adoption
DigitalX’s latest Bitcoin move is part of a broader global shift. Publicly traded companies in various sectors—not just crypto—are now turning to Bitcoin as part of their corporate treasury strategy.
For instance, Hong Kong-based DDC Enterprise, a company best known for its food brands such as Nona Lim and Yai’s Thai, recently raised $528 million to start its own Bitcoin treasury. Meanwhile, Canadian renewable energy firm Solar Bank has also declared plans to begin accumulating Bitcoin, despite the ongoing debates around Bitcoin’s energy use.
Even Metaplanet, the Japanese firm now making headlines for its crypto pivot, originally operated budget hotels and “love hotels” before making the shift toward digital assets.
These moves show that Bitcoin’s appeal is expanding beyond tech and finance into more traditional and even unexpected industries.
What’s Next for DigitalX?
With nearly 500 BTC now on its books, DigitalX is expected to continue buying throughout the year as part of its long-term treasury strategy. The firm’s fundraising capabilities, along with its growing investor base, put it in a strong position to continue scaling its Bitcoin reserves.
As Bitcoin adoption accelerates among institutions, DigitalX’s strategy aligns it with the next wave of corporate finance—where digital assets are no longer considered speculative, but strategic.
