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Gracy Chen wants more Bitcoin. But not at these prices.
The Bitget CEO said she’s eyeing a personal buyback around $50,000 — a drop of roughly $29,000 from where Bitcoin was trading when she made the comment. “I would say $50K is the number that I’m looking at for my personal Bitcoin buyback sort of price,” Chen said on the Trade Secrets show. That’s not a small bet on a correction. That’s basically calling for a 37% pullback from the $79,000 level the market had just touched.
She’s keeping a big chunk of her portfolio in stablecoins in the meantime. Waiting.
Chen Isn’t Buying the Rally
Chen doesn’t think the recent surge means the bear market is over. She’s been pretty explicit about that. The move to $79,000 didn’t change her view — she still sees a potential drop of more than $25,000 from current levels before she’d be comfortable adding. And she’s upfront about the limits of her market calls. She jokes that her team is good at running a trading platform, not predicting where Bitcoin goes next. Fair enough. She’s an exchange operator, not a macro strategist, and she seems almost relieved to say so.
She’s not alone in the cautious camp, either. Michael Terpin, founder of Transform Ventures, predicted earlier this month that Bitcoin could fall 66% from its October 2025 peak of $126,100 — which would drag prices into the $40,000s. Veteran trader Peter Brandt also called for a price bottom earlier this year. Chen’s $50,000 target sits somewhere between those views and the bulls who think the cycle isn’t close to done.
What’s clear is that Chen isn’t chasing this move.
A Portfolio Built Around Bitcoin and the S&P 500
Her personal holdings are pretty conservative for someone running one of the world’s bigger crypto exchanges. Bitcoin is the core. The S&P 500 is the other major piece. Ethereum and Solana together make up less than 1% of her portfolio — she holds them, but barely. She’s not piling into altcoins just because she leads a platform where millions of people trade them every day.
There’s one exception: Hyperliquid. Chen said she’s watching it closely, pointing to its recent price increase and the possibility that it could enter regulated U.S. markets. She thinks a more favorable regulatory environment — potentially through the Commodity Futures Trading Commission — could be a real catalyst for the token. That’s a specific, conditional bet. Not a general altcoin enthusiasm play.
Memecoins? She’s skeptical. Chen thinks past cycles burned enough retail investors that another full memecoin season probably won’t happen the same way again. She believes retail has gotten more careful, more informed. Maybe. Or maybe the next wave of new participants won’t have those memories at all. But that’s her read.
And on the $1 million Bitcoin target by 2030 — she doesn’t buy it. Her reasoning comes back to the four-year cycle pattern. Each cycle, the ratio between the all-time high and the prior low has been shrinking. Diminishing returns, cycle after cycle. She thinks that pattern limits how far Bitcoin can realistically run, at least on the timelines the optimists are projecting.
From MIT Sloan to Bitget CEO
Chen’s background is genuinely unusual for a crypto CEO. She studied Applied Mathematics at the National University of Singapore, then got an MBA from MIT Sloan School of Management. Before crypto, she worked in media as a host and producer. That’s a long way from running a derivatives exchange.
The pivot came through a meeting with Bitcoin investor Tim Draper and his team. That encounter pulled her into the industry. She started in crypto marketing, moved up, became managing director of Bitget in 2022, and took the CEO role in 2024. It’s a fast climb, and the background — math, business school, media — probably helps when you’re managing a global platform and also doing TV interviews about your personal investment thesis.
She’s careful to separate the two roles. What Bitget does as a business and what Gracy Chen does with her own money aren’t the same conversation. She runs the exchange. She makes her own calls on the side. Right now, those calls say: wait for $50,000, keep the stablecoins ready, stay light on altcoins except for one specific bet on Hyperliquid’s regulatory future.
Whether Bitcoin actually gets back to $50,000 is anyone’s guess. Chen would probably say the same.
Frequently Asked Questions
What price is Bitget CEO Gracy Chen targeting to buy more Bitcoin?
Gracy Chen said she’s looking at $50,000 as her personal Bitcoin buyback price, anticipating a potential drop of more than $25,000 from the $79,000 level Bitcoin recently reached.
Why doesn’t Gracy Chen think Bitcoin will hit $1 million by 2030?
Chen points to diminishing returns in Bitcoin’s four-year cycles, where the ratio between all-time highs and prior lows has been shrinking each cycle, as the main reason she doubts extreme long-term price targets.
Why It Matters
Gracy Chen's price target of $50,000 for Bitcoin signals a significant potential recalibration in the market, as it suggests a bearish outlook from a prominent industry leader during a time of heightened volatility and speculation. Her call for a substantial pullback could influence investor sentiment and trading strategies, particularly among retail investors who may view her position as indicative of broader market trends. This perspective emphasizes the ongoing debate regarding the sustainability of Bitcoin's current rally and the potential for future corrections amid fluctuating market dynamics.
