Kalshi Unveils My Ballot Tool as Political Markets Lag Behind Sports by $31 Billion

Kalshi just dropped a new tool. It’s called My Ballot, and it sits inside the platform’s 2026 Midterms Hub — a dedicated section built around the upcoming midterm elections. The idea is pretty simple: users type in their home address, and the tool pulls up every local race and ballot measure relevant to them, using data from Ballotpedia. Where Kalshi has an active market contract for a given race, it shows the current market price right alongside the ballot information.

So instead of bouncing between a voter guide and a prediction market, users get both in one place. Ballotpedia’s Sample Ballot Lookup does the heavy lifting on the election data side. Kalshi then cross-references those races against its live contracts and surfaces prices wherever a match exists. The tool is live on both the website and the mobile app, and it’ll stay active through Election Day, covering every race that has an open market.

Sports Trading Dwarfs Political Volume

Here’s the number that puts everything in context. As of July 2026, sports trading on Kalshi hit $31.4 billion for the month. Political trading, by contrast, came in below $300 million over the same period. That’s not a small gap — it’s roughly a hundred-to-one ratio, and it’s the backdrop against which Kalshi is trying to build renewed interest in election markets.

It wasn’t always this lopsided. During the 2024 presidential election, political markets were actually Kalshi’s biggest trading category. The platform rode that cycle hard, and the volume was real. But presidential elections are once-in-four-years events, and the sports book basically never sleeps. Since then, sports has become the dominant engine, and political trading has settled into a much quieter corner of the platform.

My Ballot is probably Kalshi’s clearest attempt yet to change that dynamic, at least a little.

What My Ballot Actually Does — and What It Doesn’t

The tool fits into Kalshi’s broader VoteHub feature, which already bundles market prices with polling data and campaign finance information. My Ballot reorganizes all of that around the individual user’s specific ballot. You don’t start with a national race and drill down — you start with your own local contests and work outward. That’s a meaningful difference in how the information is framed.

Whether it actually moves the needle on trading is unclear. Kalshi hasn’t released any data on conversion rates — meaning, how many users who discover a local race through My Ballot then go on to place a trade. The company hasn’t said. So right now, My Ballot functions as an informational bridge. It connects curious voters to market data. Whether those voters become active traders is a separate question, and one Kalshi hasn’t answered publicly.

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That’s not necessarily a knock on the tool. Customer acquisition doesn’t always start with a trade. Someone who comes in to check how traders are pricing a city council race might come back during a Senate cycle and actually put money in. It’s a long game, and Kalshi seems to know that.

But the uncertainty is real. The platform is betting that localized, personalized election content is a better on-ramp than broad national market listings. Maybe it is. Maybe users respond better when the race on screen is one they’re actually voting in. That logic makes sense. It just hasn’t been tested yet, at least not publicly.

Political Markets Still Have Ground to Recover

The challenge for Kalshi isn’t really about the tool’s design. My Ballot is clean, the Ballotpedia integration is solid, and the VoteHub framing gives it a natural home on the platform. The harder problem is structural. Sports trading generates volume every single day — games, leagues, seasons, they stack on top of each other continuously. Political trading runs in cycles, spikes around major elections, and goes quiet in between.

Midterm elections do generate genuine interest, and 2026 is shaping up to be a contested cycle with a lot of competitive races. That’s the environment Kalshi is launching My Ballot into, which is probably the right moment. If there’s a window to re-engage users with political markets, it’s now, not six months after Election Day.

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And the tool does something genuinely useful even outside of trading. A lot of people don’t know what’s on their local ballot until they’re standing in the voting booth. My Ballot at least gives them a reason to look earlier — and when they do, they’ll see market prices alongside the candidate names. That’s a subtle but persistent form of exposure to how prediction markets work.

Kalshi hasn’t said how many users have tried My Ballot since launch. No download numbers, no engagement metrics, no conversion data. The company is keeping those figures close for now.

Political trading below $300 million monthly. Sports at $31.4 billion. My Ballot is trying to close some of that distance, one address lookup at a time.